Qns: Why is trading so hard?
In the case of a "buy low, sell higher" strategy -- you can try to come up with concrete trading rules that reflect that. For example, buying at a 30 day low and selling at a 30 day high can be one option. However, as you will see, this doesn't necessarily lead to profit, and the long-term performance of such a strategy might be marginal at best. That's because markets are close to being a random walk, so buying at a local low point doesn't mean there will be reversion back, it might be as likely to go further down as back up.